While I will always have the utmost respect for the superhuman out-of-bounds freestyle and extreme stunts that seem to continually progress beyond our imaginable limits, my highest appreciation goes out to the simple rider who's out there just for the experience.
My experience and what I do in snowboarding is really quite independent of the industry and the more independent it is, the more pure and better I feel about snowboarding.
So I've been pushed farther and farther out into the mountains, but at the same time realizing that that experience is really nice and I'm glad I'm getting pushed out there farther.
For Oakley, I'm basically a media vehicle for them to promote the product. For me, it's both, I get a salary from them, but I also get great products so it just kind of works, continues on.